The massive change in the quantity and speed of data spurred a major wave of digital transformation over the past several years, where enterprise leaders looked to data as the primary fuel to drive their innovation. But sustaining that innovation often poses more challenges than those sparks of brilliance that initially spurred the digital revolution.

At TIBCO NOW, we pose to you a critical question: How do you maintain the pace of ideas, collaboration, and market impact as the evolution of technology accelerates? This year's event is about building and sustaining that innovation momentum. It's about using data to ideate the next transformative breakthrough that will address the most pressing challenges faced by digital businesses today. TIBCO NOW 2020 sets a higher bar—to build a sustainable capability and culture of collaboration and innovation—in our organizations, our communities, and across our world.